april tafoya
I hope this email finds you
Beneath the milky twilight
(out on the moonlit floor)
April Tafoya has 10+ years of copywriting experience, specialized in healthcare, nutrition, and most importantly, connecting with folks.
As a digital marketing strategist, she’s savvy in all kinds of platforms like email, social media, and webpages. And she’s got a knack for pinpointing where your audience is listening and meeting them there.
A few examples...
e-book
Holic Foods makes unique sauces, but people are not always sure how to use them. To solve this pain-point, I made an ebook that purchasers receive with their order reciept. It contains popular ways the Holic community uses their sauces.
landing page
This group of Family Medicine doctors are using geotargetted ads to help families in their community find them. They use this page to encourage families in the area to establish care with them.
Primary Care
email / sms
This Pediatrician lost patients during the pandemic. Our targeted campaign sought to bring their existing patients back for checkups. It had a 53% open rate and converted to over 80 new appointments.
Strengths
- Making confusing things comprehensive
- Digestible formatting
- Conversational tone
- Active voice
- Inclusivity
- Not sounding salesy
- Averting cringe
- ...and creative campaign ideas in a variety of digital platforms.
april tafoya
Strategy-driven Copywriting & Content
CONTACT
april@apriltafoya.com
*Closed to partnerships for now*
BASED IN
Ogden, Utah USA